Resume

With extensive experience in research, design, multimedia content creation, and strategic communications, I offer a versatile skill set for impactful outcomes. From conducting in-depth research to crafting captivating visuals and targeted campaigns, I blend creativity and data-driven insights. My proficiency in these areas enables me to tackle complex challenges and deliver innovative solutions. Ready to contribute and drive meaningful impact, I look forward to collaborating in a dynamic environment.

I have forged strong client relationships at EN Consulting and Original Strategies, leveraging my exceptional skill set and diverse expertise to deliver high-quality work. These experiences provided the groundwork for me to create Lucio, an innovative platform that combines my passion for community-building with my creative and strategic capabilities. Through Lucio, I continue to apply my psychology background to foster meaningful connections and drive community growth. 

CEO & Founder, Lucio App, Inc., Potomac, Maryland (May 2022- present)

  • Created Lucio, a game-changing social experience fostering strong online and offline communities through, geolocation API, games, local partnerships and a psychology-informed design.
  • Employed expertise in content creation, research, design & development, and community-building to bring Lucio to life.
  • Led a team in UI/UX platform development, incorporating psychology and design research for enhanced user engagement.
  • Developed and designed the website, incorporating intuitive user interface (UI) and engaging user experience (UX) elements.
  • Produced application wireframes, design guidelines, product development plans, social media marketing calendars, and email templates.
  • Selected for prestigious incubators and accelerators in the United States and the EU.
  • Secured over $50,000 in commitments for Lucio’s first funding round.
  • Created captivating character art and designs that embody the brand’s unique personality and values.
  • Built a large network of influential individuals in the gaming industry through attending industry events and fostering connections.
  • Engaged in discussions with potential partners (universities, gaming companies, and local businesses) for future collaborations and strategic alliances to further expand Lucio’s reach and impact.
  • Spoke at industry events, company events, and university engagements, showcasing the innovative work of Lucio and sharing insights on community-building and emerging trends.

Associate, Original Strategies PR & Communications, Washington, DC (October 2020- present)

  • Collaborated with exclusive clientele, including influential political figures, multimillion-dollar unicorn startups, and renowned organizations like Sesame Street.
  • Produced comprehensive deliverables, such as incisive competitive analyses, impactful strategy decks, robust contact databases, and meticulous interview/research briefs for all active clients.
  • Conducted meticulous market research, unearthing client needs and leveraging SEO and SEM expertise to optimize digital and social media campaigns.
  • Developed original and cutting-edge social media strategies, captivating designs, and industry best practices, aligned with clients’ missions and brands.
  • Spearheaded the design and development of dynamic websites for high-profile clients based in the Washington DC area, elevating their online presence and user experience.
  • Led qualitative and quantitative research studies for multimillion-dollar unicorn companies, delivering valuable insights and strategic recommendations.
  • Selected to work high-profile events, including the White House Correspondents’ Dinner and Brunch; Interacted directly with reporters, handling requests and providing assistance to ensure a seamless event experience; Guided guests through the venues, offering support and maintaining a high level of professionalism throughout the events.

Associate Consultant, EN Consulting LLC, Washington, DC (October 2019-present)

  • Collaborated with a variety of clients, including non-profits, restaurants, and small local businesses, to provide comprehensive consulting services.reports, fact sheets, etc.
  • Manage content calendar for all social media content supporting client specific social channels in
    Conducted in-depth analyses and assessments to identify clients’ needs and develop tailored strategies to achieve their goals.
  • Developed strategic plans, marketing campaigns, and business development initiatives to drive growth and improve brand positioning.
  • Implemented effective marketing strategies, including digital marketing, social media campaigns, and targeted advertising, resulting in increased brand visibility and customer engagement.
  • Advised clients on operational improvements, cost optimization, and customer experience enhancements to drive efficiency and profitability.
  • Provided guidance and support in areas such as market research, competitive analysis, and customer segmentation to inform clients’ decision-making processes.
  • Collaborated with cross-functional teams to ensure the successful implementation of recommended strategies and initiatives.
  • Established strong relationships with clients, fostering trust and serving as a trusted advisor throughout the consulting engagement.
  • Tracked and measured key performance indicators (KPIs) to assess the effectiveness of implemented strategies and make data-driven recommendations.

Leveraging my dual degree in psychology, I bring a unique perspective to journalism, allowing me to deeply understand the motives and behaviors of my interviewees. This insight enables me to tell their stories with accuracy, empathy, and professionalism. Notably, I have been commended for my compassionate approach, particularly when covering sensitive topics such as stories involving sexual assault survivors, creating a safe and supportive environment for sharing their experiences.

Beat Reporter, Capital News Service, Washington D.C., (2019)

  • Served as a dedicated beat reporter on Capitol Hill, interviewing important political figures and writing investigative stories.
  • Investigative stories were picked up by other publications, showcasing the quality and impact of the reporting.
  • Demonstrated exceptional research, fact-checking, and writing skills.
  • Adapted to fast-paced news cycles and tight deadlines, consistently delivering high-quality articles.

Good Morning Washington and Let’s Talk Live Intern, WJLA-TV, Arlington, VA (2018)

  • Researched, pitched, planned, and conducted interviews for long-form stories and breaking news.
  • Developed online written and designed content and managed all social media accounts.
  • Monitored industry trends to identify future strategic opportunities and applied learnings to
    increase social media engagement by 43%.
  • Successfully managed the demanding schedule of the early morning shift while attending school full time, demonstrating strong time management and prioritization skills.
  • Interacted with a wide range of guests, showcasing the ability to engage in conversations with individuals of varying importance.
  • Collaborated effectively with the production team to ensure seamless transitions and cohesive content delivery.

Passionate about research and knowledge sharing, I have actively pursued opportunities to contribute as a teaching assistant, tutor, and mentor since high school. Through these roles, I have fostered a love for education and have honed my ability to effectively communicate complex concepts to diverse audiences. My dedication to research and mentoring has been a driving force in my educational journey, fueling my commitment to continuous learning and empowering others.

Georgetown University Master of Arts: Communication, Culture & Technology

  • Master of Arts: Communication, Culture & Technology ’22; GPA 4.0
  • Academic scholarship: 2020-2021, 2021-2022
  • Teaching Assistant for CCTP-505: Introduction to Communication, Culture and Technology, Fall 2021

University of Maryland, College Park, MD- Psychology and Broadcast Journalism dual degree

  • Graduated May of 2019
  • Academic Honors, Spring of 2016, Fall of 2017 and Fall of 2018
  • Behavioral and Social Sciences College Dean’s List, Fall of 2017

Research Assistant, Social and Moral Development Lab, University of Maryland-College Park, MD (2018)

  • Conducted qualitative and quantitative research as a Research Assistant at the University of Maryland’s Social & Moral Development Lab, contributing to research publications.
  • Conducted qualitative and quantitative research to evaluate the moral development of young children.
  • Interviewed dozens of children and coded hundreds of hours of responses and behaviors for data analysis.
  • Studied empirical articles and discussed studies with the research fellows.

Education Abroad Student Ambassador, Education Abroad Office, UMD-College Park, MD (2018)

  • Amplified study abroad experiences through captivating Snapchat takeovers, engaging Instagram photos, and compelling videos, effectively documenting and promoting the program.
  • Recognized for outstanding contributions by being entrusted with taking over the University’s official Instagram account, boasting a substantial following of over 11,000 followers, and received the top prize for exemplary support in expanding the office’s outreach initiatives.
  • Delivered engaging presentations to large audiences during study abroad orientation programs, showcasing my expertise and addressing inquiries from numerous students, thereby fostering informed decision-making and encouraging a broader participation in study abroad opportunities.

Orientation Advisor, Orientation Office, University of Maryland-College Park, MD (2017)

  • Supervised and mentored up to 40 students during two-day first-year student orientation programs, ensuring a smooth transition into higher education.
  • Conducted thorough personality and group dynamics analyses, tailoring ice breaker games and activities for each group, fostering strong friendships and creating a positive orientation experience.
  • Provided personalized academic advising, counseling, and guidance on campus life and services, supporting new students in their educational journey.
  • Delivered presentations acknowledged for their creativity and engagement, addressing critical student life issues and adeptly fielding questions from large audiences.

Passionate about animal welfare and committed to promoting it, I have dedicated my time as a volunteer at Lucky Dog Animal Rescue and Muddy Paws Center. With Lucky Dog, I provide adoption guidance, ensure the well-being of puppies, and assist with event logistics. At Muddy Paws, I actively promote the rescue through social media, organize adoption events, and prepare dogs for successful adoptions. Additionally, living an eco-conscious lifestyle, I embrace sustainable practices and prioritize protecting the environment for future generations.

Volunteer, Lucky Dog Animal Rescue, Arlington, VA (2021-present)

  • Provide adoption information to potential adopters and guide them through the adoption process, ensuring a seamless experience.
  • Ensure the safety and health of puppies by maintaining a hygienic environment throughout events.
  • Contribute to event breakdown and facilitate the transportation of animals back to their fosters, ensuring their comfort.

Muddy Paws Center- PetConnect Rescue, Mount Airy, MD (2013-2014)

  • Played a pivotal role in organizing and developing large-scale adoption and promotion events.
  • Captured compelling photographs of dogs for the rescue’s social media pages and website, significantly enhancing their online presence.
  • Utilized various social media platforms like Instagram, Facebook, and Tumblr to actively promote the rescue’s mission and engage with the community.
  • Trained and exercised dogs, preparing them for successful adoption and a smooth transition into their new homes.

Ecology Project International, Costa Rica (2013)

  • Traveled to Costa Rica to collaborate with instructors and researchers in the search for leatherbacks and their nests.
  • Studied population trends and actively protected nests from potential dangers such as tides, poachers, and other threats.
  • Demonstrated leadership and quick thinking by guiding a team of 20 beach-goers to save a nest of 100 hatchlings in 2019. Used the lights of our phones to guide the hatchlings away from light pollution and safely into the water.

Skills

Research Methodology

Proficient in conducting qualitative and quantitative research, including interviews, data analysis, and coding

Qualtrics, SPSS, Survey Monkey R Studio Google Analytics, Sprout Social, Meltwater, Cision and MuckRack

Strategy Development

Proven track record in producing competitive analyses, strategy decks, and marketing plans for high-profile clients; Recognized for delivering engaging presentations to large audiences, showcasing creativity and maintaining audience engagement..

Microsoft Suite, Adobe Creative Suite, G Suite

UI/UX Design

Skilled in designing user-friendly interfaces and experiences, drawing on psychology and design research.

HTML, Python, CSS, SquareSpace, Figma and WordPress

Community-Building

Expertise in building strong online and offline communities, fostering connections and engagement; Experienced in supervising and mentoring students and employees.

Facebook, Instagram, Pinterest, LinkedIn, Etsy, Discord, Twitch, Twitter, TikTok, and Threads

Bi-lingual

Native fluency in Spanish and English, enabling effective communication in both languages.

TEFL (Teaching English as a Foreign Language) Certified.

Multimedia Content Creation

Demonstrated ability to create engaging and impactful content across various platforms.

Adobe Premiere, Audition, InDesign, XD, Fresco, Rush, Lightroom and Photoshop; Canva and Procreate

ARTICLE: CCT Student Victoria Gomes-Boronat Wins $1,000 at the Georgetown Entrepreneurship Challenge Finals

Georgetown University’s Communication, Culture & Technology Program

“CCT’s very own entrepreneur-in-the-making, second-year student Victoria Gomes-Boronat, participated in the Georgetown Entrepreneurship Challenge (GEC) this year, where she reached the finals. Victoria’s Metaverse-based community-building platform, LUCIO, received a prize of $1,000 for placing as a finalist at the GEC Finals held on April 7, 2022. Read on to learn more about what LUCIO is, how Victoria’s CCT experience helped her pitch LUCIO at the GEC, and her advice for other budding entrepreneurs such as herself at CCT!”

ARTICLE: Georgetown Entrepreneurs Take Home $145,000 in Prizes During Annual ‘Bark Tank’ Pitch Competition

McDonough School of Business
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“Global Pal and LUCIO each won $20,000 at the competition. LUCIO, led by Victoria Gomes-Boronat (G’22), is a social gaming platform that uses shared interests, shared experiences, and geolocation matching algorithms to connect users of similar interests, age, and proximity, providing research-supported ways to bond through gameplay and other shared experiences.

LUCIO also received the People’s Choice Award of $5,000, which is decided by an audience vote at the end of the competition.”


VIDEO: The 2022 Bark Tank: Leonsis Family Entrepreneurship Prize

Georgetown Entrepreneurship

Eight finalist teams pitch for over $100,000 in prizes in this entrepreneurial battle royale. Find out who will be the Bark Tank top dog!” 

Video of LUCIO’s award-winning pitch at Georgetown Entrepreneurship’s 2022 Bark Tank.  

My pitch for LUCIO begins at 00:23:15 and the announcement for the People’s Choice Award is at 01:47:54. A big thank you to Ted Leonsis and his family for giving entrepreneurs this opportunity to present their incredible work and take their dreams even further. 



ARTICLE: Entrepreneurs Split $100,000 in Annual Bark Tank Competition

Georgetown University’s The Hoya

“Victoria Gomes-Boronat (GRD ’22) pitched her social gaming platform LUCIO, which aims to connect gaming users based on shared interests, experiences and location, at the competition, winning $15,000 as well as the People’s Choice Award, which granted an additional $5,000 to one venture chosen by the audience.

‘I’m not usually a business person — I’m a creator. I’m a researcher,” Gomes-Boronat told The Hoya. “But Georgetown’s community really helped me grow in my entrepreneurship journey. I want to create a platform that helps people find those connections in those communities that really light up your life.’”

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